ALENA SCHIAPPACASSE

I AM A DIRECTOR OF INTEGRATED PRODUCTION IN NEW YORK, NY

With 9+ years of experience spanning agency, advertising, film & TV, and fashion production, I bring a versatile, culture-forward approach to creative producing. I specialize in leading cross-functional projects across fashion, music, streetwear, and cultural storytelling, taking ideas from concept to execution across digital, print, OOH, video, audio, and experiential.

I’ve partnered with industry-leading brands, including Converse, Pacifico, Sephora, Hotpockets, Nike Jordan, The North Face, UGG, American Express, Luar, Union LA, MasterClass, Anheuser-Busch, and Proenza Schouler, blending creative direction with sharp production acumen. My work is grounded in strategy and executed with precision, from budgeting and post-production to managing client relationships and building cohesive teams.

I’ve also served as a field producer and point person on documentary series for Netlix, History Channel, and other networks, adding narrative depth and documentary sensibility to branded content.